IN a Flash Mob! Me!

I was keeping a very juicy secret this past month, and I’m thrilled to finally be able to share! *big sigh*

I was IN a FLASH MOB! {all caps means I’m screaming with excitement!}.

During my time in New York City for the BlogHer ’12 Conference, I was in the Master Moves Mickey Flash Mob – right at Times Square! Talk about one huge event for my first ever ‘Hello New York City’.

Fisher-Price and Tammi Roy

Kristin and I were the only bloggers in the mob, that we know of.

The mob was held to celebrate the new Master Moves Mickey toy from Fisher-Price. He’s pretty cool, he dances – break dances. So a mob event was so appropriate, right?

“Master Moves Mickey was designed to encourage self-expression and confidence through dance and we know there is no better dance partner than a trusted friend like Mickey Mouse,” said Susie Lecker, senior vice president of Fisher-Price Friends. “The M3 flash mob in New York is a great example of how Master Moves Mickey is providing inspiration and motivation to children of all ages, and now they’ll be encouraged to break out their very own dance moves with their pal, Mickey Mouse. Many children are naturally inclined to dance and this is a really fun way to tap that instinct.”

So, I joined professional {and some novice} dancers and surprised the masses with a flash mob.


To actually see a flash mob in person is a rare occurance right now, but to be IN one? Incredible! I can cross ‘being in a flash mob’ off my bucket list, though I would love to do it again one day.

Here is the official video for the mob {I also have one of my own that I’ll post soon}. Huge kudos to everyone involved. It was a thrilling time for all, dancers and spectators!

To see the entire dance, including the astounding break dancing involved, you just have to check this out:

And here are some photos:

flash mob mickey


A group of people, flash mob new york



Disclosure: I’m apart of the Fisher-Price Play Panel and I receive special perks as part of my affiliation
with being a Fisher-Price Play Ambassador {#FisherPriceMoms}. The opinions on this blog are my own.



  1. That is so awesome! Before I die I will be in a flash mob. I think they are the greatest! Can’t wait to see your video.

  2. Tammi, this looks like so much fun!! I am so pleased for you. My question is this: Did you get to the t-shirt and Mickey? lol The girls must have been so excited to see their Mummy dancing with Mickey!

    1. Oh yes, I have the shirt for a keepsake and the Mickey! The girls LOVE it! From the very first time they pressed his nose and he started singing and break dancing, they tried copying his moves. Cool to see kids do exactly as the product was intended for!

    1. Surrounded by a bunch of professionals that are beyond awesome dancers? Ya me too! But, it was so fun, it didn’t matter. Everyone just had a good time!

  3. Oh my goodness! How did you manage to get in on that? Where do people even sign up for those things? I’d settle for just getting to watch a flash mob first hand, and you—lucky girl—got to be in one! Very cool. 🙂

    1. Hi Kat, I’m a Fisher-Price Mom Ambassador, so I’m ‘in the know’. lol
      Hard to keep the secret though!

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